AN APORTIO EBOOK

Understanding the importance of email for consumers and how your organisation can make the most of it with AI

Despite being the most favoured method of communication by consumers today, email remains the most undermanaged communication channel by businesses. Its manual, time-heavy processes are often seen as costly and unnecessary for customer service agents.

Artificial intelligence offers email a second chance to prosper by eliminating the channels traditional pain points. We've developed this guide to help your organisation understand exactly how AI can ease the burden of email on your contact centres so your agents can better focus on their customers’ complex needs.

This eBook covers these key areas:

  • Email as the consumers’ choice for communicating with businesses
  • Seeing email for what it offers not what it costs
  • How AI and big data is transforming email in customer service environments
  • Getting to know AI
  • Using email as a driver to your service portal, chat or bot

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